Privacy Policy

Your privacy is important to us. This Privacy Policy explains how High Tech Appliance Service ("Company," "we," "us," or "our") collects, uses, protects, and discloses information when you use our website, web pages, client portal, mobile applications, and related services (collectively, the "Site" and "Services").

This Privacy Policy applies only to this Site and Services and does not apply to any other websites or offline services unless explicitly stated.

BY USING THE SITE OR SERVICES, YOU CONSENT TO THIS PRIVACY POLICY. PLEASE READ IT CAREFULLY.

1. Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of Personal Information:

Contact Information

• First and last name
• Mailing or service address
• Email address
• Phone number

Identifiers & Technical Information

• IP address
• Device and browser information
• Log files and timestamps
• Account or authentication information (where applicable)

Financial Information

• Payment card or banking details (processed securely through third-party payment processors; we do not store full payment details)

Demographic Information

• Age or age range
• Gender or general demographic data (if voluntarily provided)

Geolocation Data

• Approximate location based on IP address or service address

Internet & Electronic Activity

• Pages viewed and interactions with the Site
• Browsing and navigation behavior
• Referral sources and usage patterns

Commercial Information

• Services requested or purchased
• Appointment and transaction history

Audio & Visual Information

• Before-and-after photos or videos of serviced areas
• Call recordings or chat transcripts where permitted by law

Inferences

• Preferences or tendencies inferred from usage and interactions to improve services and communications

2. How We Use Your Information

Service & Transactional Purposes

• Schedule, manage, and complete service requests
• Communicate appointment confirmations and updates
• Process payments and billing
• Provide customer support

Operational & Analytical Purposes

• Improve the Site and Services
• Monitor performance and usage trends
• Diagnose technical issues

Marketing & Promotional Purposes (With Consent)

• Send promotional emails, text messages, or calls
• Provide personalized offers or service reminders
• Conduct promotions or loyalty initiatives

Content & Reviews

• Display reviews or feedback you voluntarily submit
• Use photos or media only with explicit marketing consent

Security, Fraud Prevention & Legal Compliance

• Protect against fraud or misuse
• Enforce agreements
• Comply with legal obligations and lawful requests

3. Communications (Calls, SMS & Email)

By providing your contact information, you consent to receive phone calls, text messages (SMS/MMS), and emails related to service updates, appointment confirmations, and billing and customer support.

Marketing communications are sent only where permitted and consented to. You may manage your communication preferences at any time:

• SMS: Reply STOP to opt out
• Email: Use the unsubscribe link in marketing emails
• Calls: Contact us to request removal from calling lists

Even if you opt out of marketing communications, we may still contact you for transactional or service-related purposes.

4. Photos & Service Documentation

During service, we may capture photos or videos of appliances, parts, and work areas. These may be used for documentation of work performed, quality control, technician training, warranty and legal protection, insurance purposes, and marketing, advertising, and public relations.

We take reasonable steps to avoid capturing people, personal documents, or identifying information. By using our services, you acknowledge and agree to this practice.

5. Sources of Information

• You directly (forms, calls, messages, bookings)
• Service providers acting on our behalf (CRM, analytics, SMS platforms, payment processors)
• Third-party sources where permitted by law
• Cookies and similar technologies

6. Sharing of Personal Information

We do not sell, rent, or trade Personal Information. We may share information with:

• Service providers necessary to operate our business
• Contractors or technicians performing services
• Affiliates under common ownership, where permitted
• Legal authorities when required by law

All third parties are required to protect your information.

7. Cookies & Tracking Technologies

We may use cookies and similar technologies to improve Site functionality, analyze usage, and support marketing and analytics. You can control cookies through your browser or device settings. Disabling cookies may affect certain features.

8. Session Replay Technology

We use session replay technology to understand how users interact with our Site. This may record actions such as scrolling, clicks, navigation paths, and cursor movements. Session replay data is used for quality assurance, customer support, fraud prevention and security, and Site optimization. This data may be collected and stored by third-party service providers acting on our behalf.

9. Chatbot Technology

We use chatbots and virtual assistants to provide customer support. When you interact with a chatbot, information you provide is collected, chat transcripts may be stored, and conversations may be reviewed for quality, training, and security. Chats may be escalated to a human representative when necessary.

10. Advertising & Online Tracking

We and our authorized partners may collect information across devices and platforms to measure advertising performance and deliver relevant marketing. Advertising and tracking preferences are device- and browser-specific and must be managed separately on each device or browser you use.

11. Managing Your Preferences

• Opt out of marketing emails via unsubscribe links
• Opt out of SMS by replying STOP
• Request changes to call preferences by contacting us

12. Data Security

We maintain reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure, and you use the Site and Services at your own risk.

13. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for their privacy practices or content. Accessing third-party sites is at your own risk.

14. Children's Privacy

Our Services are intended for adults. We do not knowingly collect Personal Information from children under 16 years of age. If such information is identified, it will be deleted.

15. International Data Processing

Your information may be processed or stored in the United States or other jurisdictions where our service providers operate.

16. Disclaimer

This Privacy Policy describes our general privacy practices and does not create contractual rights beyond those provided by applicable law. We cannot guarantee absolute security of electronic data transmissions.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes become effective when posted. Continued use of the Site or Services constitutes acceptance of the revised policy.

18. Access, Correction & Requests

You may request access to, correction of, or deletion of your Personal Information by contacting us using the information below.

19. Contact & Official Correspondence

High Tech Appliance Service, LLC
Phone: (470) 971-3304
Hours: Monday to Friday, 9:00 AM to 5:00 PM